The regular version of the Thrasher logo features a “fiery” combination of yellow, orange, black, and red. In fact, during the first couple of decades of its existence, the type was considered a bit generic and inexpensive, so it was primarily used in “unfashionable” places, like butcher shops or bookstores until Bob Marley used it. It was created by graphic artist Roger Excoffon from France in 1951. It can be given in several colors, for instance, black, white, and red. Apart from the “burning” emblem, which is often seen on the brand’s merch, there’s a calmer version without any signs of “fire,” which is typically used for the website and on the magazine cover. The emblem exists in more than one variation. Under the wordmark, there’s the word “Magazine” in capital letters of smaller size. There’re stylized flames of fire above the upper parts of the letters. It features the word “Thrasher” in a bold, slightly slanted font.
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